Turn every rep into
a top performer.
Lua agents power your revenue engine — from first touch to closed deal to loyal customer.
Revenue blockers your team faces every day.
Stall points
Pipeline blind spots
Reps lack real-time visibility into deal health, stall points, and next-best actions to move opportunities forward.
Too much
Rep productivity loss
Time on admin — CRM updates, research, and proposal drafting — leaves less time for actual selling.
Every rep
Inconsistent coaching
Sales managers struggle to provide timely, personalized coaching across a distributed team.
Mounting
Support at scale
Ticket volume with limited tools to deflect, triage, and resolve issues fast.
Intelligent agents powered by Lua.
AI-driven tools designed to automate busywork, surface winning behaviors, and help every rep and support agent perform at their peak.
What are Lua sales agents? AI-driven tools that automate prospecting, coaching, deal support, and customer success — so your team focuses on closing and retaining.
Why Lua for revenue teams? Integrates natively with your CRM, communication stack, and data sources to accelerate deals and delight customers at every touchpoint.
Our mission. Give every sales and support rep the tools, context, and coaching to perform like a top 10% producer — consistently.
Accelerating your revenue engine.
Lua agents compress the sales cycle, multiply rep output, and turn support into a retention machine — driving measurable impact from day one.
Pipeline velocity.
Automated prospecting, lead scoring, and CRM hygiene keep your pipeline clean and moving — so reps focus on real opportunities.
Real-time coaching.
AI-powered leaderboards, deal alerts, and personalized nudges help every rep improve week over week — not just at QBR.
Deal acceleration.
Instant proposal generation, competitive battle cards, and security questionnaire support compress your sales cycle.
Customer retention.
Health scoring, expansion signal detection, and proactive renewal prep keep your best accounts growing — not churning.
Revenue visibility.
Real-time dashboards and AI-generated forecasts give sales leaders the clarity to call the number confidently every quarter.
Top use cases.
Intelligent agents that compress sales cycles and turn support into a competitive advantage.
Sales gamification & performance tracking.
Sales Gamification Agent
The problem
Sales teams lack real-time performance visibility and motivation tools, leading to inconsistent effort and missed quota across the org.
Impact
Lua solution
- Live Leaderboards. Displays real-time rankings by revenue, calls, demos booked, and other key metrics across teams
- Contest Management. Runs automated sales contests with configurable rules, prizes, and milestone alerts
- Achievement Recognition. Celebrates wins — deal closed, quota hit, personal best — via Slack, Teams, or in-app
- Incentive Tracking. Tracks SPIFs and commission accelerators automatically against CRM data
The Lua difference: your unfair advantage in sales.
CRM-native intelligence.
Reads and writes directly to Salesforce, HubSpot, and other CRMs — no duplicate data entry, no out-of-sync pipeline.
Leaderboard motivation.
Real-time gamification keeps reps engaged and competing — without the overhead of managing contests manually.
Proposal automation.
Generates tailored, on-brand proposals in minutes — freeing AEs from document creation so they can focus on relationships.
360° customer view.
Support and success agents have full account context — history, health score, open issues — before every customer interaction.
Self-improving.
Agents learn from your win/loss patterns, successful calls, and customer feedback — getting smarter with every deal and ticket.
Let's accelerate your revenue engine.
Ready to turn every rep into a top performer and every support ticket into a retention opportunity?